The Marketer's Exit

← The Marketer's Exit2 Sept · 37 min

Brand Partnerships Part 3: Reporting, Red Flags, and Contract Rules You Need to Know (Ep. 29)

Brand Partnerships Part 3: Reporting, Red Flags, and Contract Rules You Need to Know (Ep. 29)2 Sept37 min

<p>Before you sign your next brand deal, watch for these red flags.</p><p>Most brand partnership advice stops at getting the deal. This episode is what happens after: when to send the numbers, how to frame a renewal conversation, what to put in a contract, and the red flags that tell you a brand is going to be more trouble than it is worth.</p><p><br></p><p>0:00 – Intro</p><p>2:50 – Two-part performance reporting: one week out and one month out</p><p>5:13 – Impressions, saves, sends, and the qualitative callouts that make a report stand out</p><p>8:34 – When to use a deck versus a screenshot and how to match the format to the partnership</p><p>12:09 – Asking for a renewal and the one-sentence framing that keeps the door open</p><p>14:02 – How Tas has expanded her Unbounce partnership over three renewals by pitching what she was already going to create</p><p>19:09 – Hashtag ad, the brand toggle, and why Tas stopped using both</p><p>26:49 – Creative freedom as a non-negotiable and what happens when a brand starts editing your voice</p><p>33:00 – The walking billboard problem and how many sponsored posts is too many in one week</p><p>34:11 – Contract terms to watch for, payment red flags, and the impression-based pay deal to always decline</p><p><br></p><p>#BrandPartnerships #FreelanceMarketing #LinkedInMarketing</p><p><br></p><p>Connect with the hosts:</p><ul><li>Tim Davidson – <a href="https://www.linkedin.com/in/tadavidson41/">https://www.linkedin.com/in/tadavidson41/</a></li><li>Tas Bober – <a href="https://www.linkedin.com/in/tasbober/">https://www.linkedin.com/in/tasbober/</a></li><li>The Marketer&#39;s Exit – <a href="https://themarketersexit.com/">https://themarketersexit.com/</a></li></ul>