AI Exposed the Ecommerce Funnel Leak Costing Me Sales | EPISODE 73

<p>AI pinpointed the exact stage where my ecommerce funnel was hemorrhaging sales, and the answer wasn&#39;t where I expected.</p><p><br></p><p>In this video, I walk you through how to audit your own funnel, identify the weakest stage, and stop wasting time fixing the wrong problem.</p><p><br></p><p>Watch me trace $299,000 in ad spend from 26 million impressions and 639,000 outbound clicks through product views, carts, initiated checkouts, and 11,820 purchases. Rather than guessing, I benchmark every stage against its performance target and eliminate the metrics that are already healthy.</p><p><br></p><p>In my funnel, AI zeroed in on checkout: only 17% of initiated checkouts converted to purchases against a 40% target. I also walk through the Shopify change we made, moving from a three-page checkout to one page and watching the number climb to 30%.</p><p><br></p><p>You&#39;ll see how to copy my Funnel Builder, connect your own data, rule out the healthy stages, and focus on the conversion point that is actually costing you sales.</p><p><br></p><p>Subscribe to learn more marketing.</p><p><br></p><p>#Ecommerce #ConversionRateOptimization #Shopify</p>