Peptide Expert: What Do Peptides Actually Do? (The Billion Dollar Business Explained)

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In this episode, we sit down with Jessica White,  a former physical therapist turned telehealth entrepreneur who's built 75+ telehealth brands from the ground up. Jessica grew up on food stamps in Appalachian Ohio, spent 27 years as a licensed PT, and stumbled into the influencer world on maternity leave — just hoping for free skincare and baby socks. That $400 course turned into a full digital agency, then a pivot into GLP-1 and weight loss telehealth, where she lost $300,000 across three failed platform partners before building her own proprietary tech from scratch. Today she runs Kickstart Social and Kin Meds, and she's in talks to build telehealth brands for celebrity-tier clients. This is a real, unfiltered "zero to hero" story — food stamps to a 40-person agency, no blueprint, no shortcuts.

💬 What We Cover:

• Growing up on food stamps in Appalachian Ohio and becoming "a hillbilly through and through"

• Her father's philosophy: "Do what you say you're going to do"

• 27 years as a licensed physical therapist and why she never stopped being an entrepreneur

• The accidental spark: a $400 influencer course taken just to get free nursery products

• Landing her first client at $1,600/month while still on maternity leave

• Building a 30-client roster of nurse practitioners from home, with a newborn

• How she "revolutionized" IV hydration marketing through Kickstart Social

• Scaling from social posts to a full 360° agency with a team of 40