EP 807 ☕️ "Is Your Staff PT's Bad Attitude Costing You Money?" [Coffee with Goughy]

Today, I dug into whether staff PT attitude is costing clinic owners money, breaking down where attitude actually comes from and why you can never train it away.

Explained that attitude is a manifestation of belief systems (88% fixed for life), so performance plans and "attitude correction" courses are futile — you either tolerate it or cut the person loose

Argued that owners and employees are clashing because entitled, self-righteous new-grad PTs want the lifestyle without following the proven success playbook

Riffed on possible names for a joke "attitude correction" course to run alongside PPM Live, and made the case for choosing Orlando over the "boring" APTA conference in Denver

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