
← The PPC Den: Amazon PPC Advertising Mastery17 Jul · 24 min
Actually Useful Use Cases of AI in Amazon Marketing
<p>In this episode, host Mike chats with Shane White from NoBul Partners about practical and highly effective ways to use AI in Amazon marketing. </p><p>Shane explains his transition from ChatGPT to Claude, highlighting its powerful capabilities in visualizing large datasets and generating client-ready presentations. </p><p>He also shares a clever hack for training the AI to scrape a client's website to automatically match brand colors and fonts in slide decks. </p><p>We’ll see you in The PPC Den!</p><p><br></p><p>🦡 Highlights </p><p><br></p><ul><li><p>00:00 - Intro</p></li><li><p>02:30 - AI in Amazon marketing</p></li><li><p>03:45 - Claude vs. ChatGPT</p></li><li><p>05:20 - AI data visualization</p></li><li><p>08:15 - Presentation branding hack</p></li><li><p>12:00 - Time-saving benefits</p></li><li><p>15:30 - Merging data sources</p></li><li><p>19:10 - Training AI memory</p></li><li><p>22:45 - Final takeaways</p></li></ul><p><br></p><p>🦡 Resources & Links<br></p><ul><li><p>🦡 <a href="https://www.adbadger.com/pricing/ " target="_blank" rel="ugc noopener noreferrer">GET AD BADGER</a> ➡️ </p></li><li><p>Find <a href="https://www.linkedin.com/in/michael-erickson-facchin/" target="_blank" rel="ugc noopener noreferrer">Michael Erickson Facchin</a> — Ad Badger’s CEO and soul, PPC whisperer, and your go-to guide through the wild world of Amazon advertising</p></li></ul><ul><li><p>Our guest today is Shane White from <a href="https://www.nobulpartners.com/" target="_blank" rel="ugc noopener noreferrer">NoBul Partners</a></p></li></ul><ul><li><p><a href="https://www.adbadger.com/blog/amazon-ppc-education/3-unfair-advantages-of-the-top-1-of-e-commerce-brands-the-ppc-den-podcast/" target="_blank" rel="ugc noopener noreferrer"> 3 Unfair Advantages of the Top 1% of E-commerce Brands</a></p></li></ul><ul><li><p><a href="https://www.adbadger.com/blog/amazon-ppc-education/we-tested-ai-video-ads-heres-what-improved-our-roas-the-ppc-den-podcast/" target="_blank" rel="ugc noopener noreferrer">We Tested AI Video Ads — Here’s What Improved Our ROAS</a></p></li></ul><ul><li><p><a href="https://www.adbadger.com/blog/amazon-ppc-education/amazon-growth-lessons-from-an-8-figure-agency-audit-proof-accounts-client-goal-setting-the-ppc-den-podcast/" target="_blank" rel="ugc noopener noreferrer">Amazon Growth Lessons from an 8-Figure Agency: Audit-Proof Accounts & Client Goal-Setting</a></p></li></ul><ul><li><p>📚 <a href="https://www.adbadger.com/amazon-ppc-checklist/" target="_blank" rel="ugc noopener noreferrer">Unlock our FREE comprehensive Amazon Marketing Playbook</a></p></li><li><p><a href="https://www.adbadger.com/newsletter/" target="_blank" rel="ugc noopener noreferrer">Subscribe to our newsletter</a></p></li><li><p><a href="https://www.adbadger.com/amazon-ppc-checklist/" target="_blank" rel="ugc noopener noreferrer">Transform your workflow with our comprehensive Amazon Advertising checklist</a></p></li><li><p><a href="https://www.adbadger.com/podcast" target="_blank" rel="ugc noopener noreferrer">Review all our show notes</a></p></li></ul><p><br></p><p>-</p><p><br></p><p>Host and Executive Producer: Michael Erickson Facchin</p><p>Guest Co-Host: Shane White</p><p>Senior Producer: Nancy Lili Gonzalez</p><p>Podcast Coordinator & Graphic Designer: Sofiia Podash</p><p>Video and Audio Editor: Pedro Moreno</p>