The Rebooting Show

← The Rebooting Show20 Aug · 17 min

Inside Spotify's bet on agentic advertising

Inside Spotify's bet on agentic advertising20 Aug17 min

Per Sendall, co-head of ads at Spotify, joins Brian Morrissey in Cannes for TRB Conversations, powered by EX.CO ( https://EX.CO ), to break down how AI agents are already changing the way Spotify builds and sells advertising.Sendall explains why "the v...