This is Product Marketing

← This is Product Marketing24 Mar · 24 min

Episode 73: Vinícius Chacon - Learnings from Launching an AI Product

Episode 73: Vinícius Chacon - Learnings from Launching an AI Product24 Mar24 min

<p>In this episode, Vinícius Chacon, a marketing lead who helped launch an AI SaaS platform, joins Louise Liu to share a behind-the-scenes look at the realities of AI product launches—from skyrocketing costs and pricing challenges to attracting the wrong audience—and the pivot that turned it around.</p><p>For more information, check out Vinícius Chacon&apos;s article: <a href='https://www.productmarketinghive.com/learnings-from-launching-an-ai-product/'>I Was the Marketing Guy Behind a 2-Million-User AI Platform. Here&apos;s What I Learned.</a></p><p>All rights reserved. © <a href='https://www.productmarketinghive.com/'>Product Marketing Hive</a>.</p>