Why culture eats strategy for breakfast

Jon and Kory tackle one of the most talked-about, and most misunderstood, aspects of leadership: culture.

What actually is culture? How do you know if yours is healthy? And why do some organisations consistently attract great people while others struggle?

Drawing on research, personal experience, and leadership lessons, Jon and Kory discuss how culture is created, how it can be changed, and why hiring for cultural fit is only part of the story. They also explore why even brilliant people can fail in the wrong environment, how agency partners should become an extension of your culture, and why lasting change starts with taking ownership yourself.

Timestamps

00:00 - Start

00:35 - What does the data say about building culture

02:06 - Signs of a healthy culture

04:52 - What actually is culture?

06:27 - The different types of cultures

10:14 - How to hire for people that meet your culture

12:48 - How culture can feed into your agency partners

13:59 - How to change a culture