Tradies: How to Get Your Team Selling Like You Do with Ryan Tuckwood

<p>In this episode, Mitch sits down with Ryan Tuckwood, co-founder of <a href="https://swishsalescoaching.com/about-ryan-tuckwood-and-swish-team/" target="_blank" rel="noopener noreferer">Swish Sales Coaching</a> and the only business in Australian Shark Tank history to walk away with three investors who are still on board eight years later.</p><p><br></p><p><strong>Need help growing your business?</strong></p><p>Follow us on IG for daily content for your trade business: <a href="https://www.instagram.com/upscalebusinesscoaching/">⁠@upscalebusinesscoaching⁠</a></p><p>Book a free session with our Growth Specialist: <a href="https://upscale-coaching.com/schedule-podcast">⁠upscale-coaching.com/schedule-podcast⁠</a></p><p>Watch insights and tips on YouTube: <a href="https://www.upscale-coaching.com/upscale-youtube">⁠upscale-coaching.com/upscale-youtube⁠</a></p><p>Find out where your business stands with our Tradie Quiz: <a href="https://upscale-coaching.com/application-podcast">⁠upscale-coaching.com/application-podcast⁠</a></p><p>Hear from tradies who&#39;ve done it: <a href="https://www.upscalecoaching.com.au/success-stories/">⁠upscalecoaching.com.au/success-stories⁠</a></p><p>Live Coaching Events 2026: <a href="https://www.upscale-coaching.com/upscale-live-events">⁠upscale-coaching.com/upscale-live-events⁠</a></p><p><br></p><p><br></p><p>They dig into the moment every trade business owner has to stop being the one who sells and start teaching the team to do it, and why that&#39;s harder than it sounds when you&#39;ve never actually broken down how you do it yourself.</p><p>Ryan shares his 300% rule of value (and why most tradies leave money on the table by not selling themselves first), the daily sales surgery routine that helps teams speed up their sales cycle and lift conversions, and the MAMOA framework his team uses every single morning to move leads forward. You&#39;ll also hear how AI is changing the way businesses build sales SOPs, why energy management matters just as much on a job site as it does on stage, and Ryan&#39;s take on Shark Tank, from the nerves before walking into the tank to what actually won the investors over.</p><p>If you&#39;ve ever wondered how to get your admin team, technicians, or new hires selling the way you do, without you having to be on every call, this one&#39;s for you.</p><p>Follow Mitch on Instagram: <a href="https://www.instagram.com/mitchvan_/">@mitchvan_</a></p><p><br></p>