
← What the Biz?!14 Jul · 50 min
The True Cost of Free Sales Calls: How Giving Away the "How-To" Kills Conversions
The True Cost of Free Sales Calls: How Giving Away the "How-To" Kills Conversions
Send us Fan Mail In this episode of What The Biz, hosts Brigitte Vegter and Daniel Proczko expose a silent profit killer hiding in plain sight: the traditional, completely unstructured "free discovery call." While many emerging business owners look at free sales calls as a harmless way to showcase their industry authority, Daniel and Brigitte break down the hidden financial leakage. Giving away your technical "how-to" blueprint unknowingly hands the buyer the power to either execute the proje...