Alcohol Minimalist: Mindful Drinking & Behavior Change

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Think Thursday: The Science of Doing it Together!

Think Thursday: The Science of Doing it Together!1 oct12 min

Why does change sometimes feel easier when we’re doing it alongside other people?

In this Think Thursday episode, Molly explores the science behind shared goals, group support, and collective behavior change — and why being part of something can influence motivation, effort, identity, and persistence.

In this episode:

How social norms influence what feels normal and possibleWhy shared identity can make behavior change feel differentThe Köhler effect and how other people can increase effortWhy shared struggle helps normalize difficult daysHow group support can help without creating dependenceWhy behavior change is personal — but doesn’t have to be lonelySometimes the work is still yours, but doing it alongside others can change the environment in which that work happens.

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