
← Choice Hacking: The Marketing Psychology Podcast27 mar · 11 min
What Happened to Sora? The UNTOLD Psychological Story Behind the Failure of OpenAI's Sora Video
Sora shocked the world with hyper-realistic AI videos, but its sudden shutdown reveals a deeper story why even massive adoption couldn’t save it. In this breakdown, I unpack the psychology behind Sora’s collapse, from runaway costs and trust breakdowns to the behavioral traps that led OpenAI to pull the plug.
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