
← Creator Playbooks28 sept · 36 min
How to Get Ahead of 99% of Podcasts in 2026
<p>Get the full 2026 podcast growth playbook in my free newsletter: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUZZTVljSFFsMndXM1lxeW5aLVdKc25fSE5BRHxBTl9pYzRkLU9TNkU5RnpOTDZPX3lqa3BidnFNTW4tc1RhdzR2anpmRm5IT2lBTUdIRlY5SmhnamVWdkJIbDNPY3FCeXRYM1NHLUgwY0JFWjVKajJTZFJUbk1CaGhBUXd6NllV&q=https%3A%2F%2Fbit.ly%2F4d5O9uN&v=TlYdUYz4xsI" target="_blank" rel="ugc noopener noreferrer">https://bit.ly/4d5O9uN</a> </p><p><br></p><p>Apply to work with me: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUZZTVljRVZmZ2JFbnphczQ1WEVVSUNTeHVCYnxBTl9pYzRlcjlDUkJzQXpQZHdndk03azJtYXVoN3B0dERxaXFrczlWbXBGN25uSWszVnVJVGw0bWNJYXFhWXlCdkxkOGFNN2NCdWNTUnZlek9NTXdPVG1CNU1pV3pZSTVubWxm&q=https%3A%2F%2Fbit.ly%2F4uCJw2E&v=TlYdUYz4xsI" target="_blank" rel="ugc noopener noreferrer">https://bit.ly/4uCJw2E</a></p><p><br></p><p>In this episode, Callum breaks down his 21-step playbook for growing a podcast in 2026, based on years of working behind the scenes with some of the biggest shows in the world generating millions of views and listens every month.</p><p><br></p><p>Most podcasts fail not because the host is bad, but because the show was never engineered for growth. He unpacks what actually moves the needle, from format and retention to the distribution stack that compounds attention across YouTube, Spotify, and social.</p><p><br></p><p>Plus the volume, tracking, and double-down principles that separate podcasts that scale from podcasts that stall.</p><p><br></p><p>If you're starting a show or trying to break through a growth ceiling, this is the episode to save and come back to.</p><p><br></p><p>Connect with Callum: </p><p>Instagram: https://www.instagram.com/thecallummc/</p><p>TikTok: https://www.tiktok.com/@heycallumX: https://x.com/mcdonnellcallum</p><p>LinkedIn: https://www.linkedin.com/in/callummcdonnell</p><p>Produced by 7xContent - make and grow a podcast with us: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUZZTVljSHBLODBDR0laS2E1d2VSdVA3OERMY3xBTl9pYzRjdEhlNzk2dlB5YjRfSVlROHVENUEyeWVoUk55ZDg5MnloRzBhd3N4OXdpWHFIcE1icWotTGpMNGFfcms1Sk50ZlpiVjhHdTlzMklReDVweXhodkNBNTNkb2FDTk81&q=https%3A%2F%2Fwww.7xcontent.com%2F&v=TlYdUYz4xsI" target="_blank" rel="ugc noopener noreferrer">https://www.7xcontent.com/</a></p><p><br></p><p>Timestamps</p><p><a href="https://www.youtube.com/watch?v=TlYdUYz4xsI" target="_blank" rel="ugc noopener noreferrer">0:00</a> Why 99% of podcasts fail in 2026</