S4E34 | The B2B pivot that saved a startup: From retail hustle to high-margin accounts

<p>A retail space seemed like the obvious next step, until it turned into the most expensive lesson of the business. Chris Hull found his real growth engine somewhere else entirely: B2B.</p><p><br></p><p>On this episode of #DAREwithDarwoft, a podcast from Darwoft in collaboration with Oregon Entrepreneurs Network, <strong>Chris Hull, founder of Cloud Candy Co</strong>, joins Ned to talk about pivoting from retail hustle to high-margin B2B accounts, why viral content didn&#39;t translate to sales, and what it took to reinvent a 100-year-old treat.</p><p><br></p><p>Follow us on:</p><p>LinkedIn/@DarwoftCompany</p><p>Instagram/@darwoft</p><p>TikTok/@darwoft</p>