Turning Open Houses into Luxury Experiences That Sell

In this episode of Estate of Mind, hosts Tami Simms and Jack Miller sit down with Jerry Hammond, luxury real estate professional with Coldwell Banker, to discuss how to turn open houses into unforgettable client experiences that actually sell.

From micro-events to grand soirées, discover how strategic partnerships, brand alignment, and hospitality-driven details can elevate your listings, attract qualified buyers, and create powerful FOMO that moves luxury properties.

Whether you’re hosting your first luxury open house or refining your high-end marketing strategy, this conversation offers real examples, proven results, and inspiration to help you stand out in 2025 and beyond.