Wear Nature, Not Plastic: 20 Years of Building Kowtow | Gosia Piątek

In this episode of Fashion Business Mindset, Elizabeth Formosa sits down with Gosia Piątek, Founder of Kowtow, a pioneer in sustainable and circular fashion.

Founded in 2006, Kowtow has built a global reputation for its commitment to ethical production, Fairtrade organic cotton, and a fully transparent supply chain.

But what truly sets the brand apart is its long-term vision.

From the very beginning, Gosia set out to create clothing that comes from the earth and can safely return to it.

Nearly 20 years later, that vision has been realised.

Kowtow has developed a groundbreaking process using biochar, allowing garments to be returned to the soil without harm and completely free from plastic.

In this conversation, we explore:

The original vision behind Kowtow and what inspired Gosia to challenge the fashion industry

Building a sustainable brand before sustainability was mainstream

The reality of creating a fully transparent and ethical supply chain

Kowtow’s biochar innovation and what it means for the future of circular fashion

Customer demand for sustainability and how it has evolved