
← FiredUp! - The Startup Marketing Podcast23 jul · 41 min
Inside Marketing Decisions at a LegalTech AI Firm with Jared White
Inside Marketing Decisions at a LegalTech AI Firm with Jared White
Navigating early-stage startup marketing in a crowded, highly regulated market is one of the toughest trials a founder or marketing leader can face. From determining the right ideal customer profile to breaking through established, legacy competitors, seed-stage companies are forced to make high-stakes go-to-market decisions with limited runways and tight budgets. On this episode of FiredUp!, we sat down with Jared White, CEO of Matey AI, to address the explicit pain point of startup ma...