First of Kind

← First of Kind12 feb · 38 min

Joe Gebbia: Designer-in-Chief

Joe Gebbia: Designer-in-Chief12 feb38 min

Why did Joe Gebbia go to Washington? I spoke with America’s first-ever Chief Design Officer last fall to find out. We met on the White House grounds to discuss his newly created role, the formation of @ndstudio, and how Joe plans to weave design into the frabic of U.S. federal government.

00:00 - Intro / Eisenhower Exec Office Bldg

01:34 - From Airbnb to Washington

04:39 - The Federal Retirement Problem

06:31 - The Mine in the Mountain

08:29 - Do Things That Don’t Scale

11:35 - The Julie Prototype

14:20 - Down to 60 Seconds

16:33 - Consumer-Grade Government

18:31 - Nixon’s Federal Beautification

20:22 - The National Design Studio

24:24 - Trust Through Design