S3 E4: Jo Shoesmith - Why a Chief Creative Officer must have the ability to make decisions. And live with them.

Jo welcomes the Chief Creative Officer of Amazon, Jo Shoesmith onto the podcast. Jo is a multi, award-winning creative leader. Born in rural Australia, she began her career at BBDO Melbourne before moving to Leo Burnett. Jo then moved to the US where she worked on a variety of brands ranging from Allstate Insurance to Kelloggs. Jo’s next move saw her take a role as a Chief Creative Officer at IPG’s Cambell Ewald, where she led creative, strategy, and production across three offices in New Yor...