
← Grow Your Brand With Amanda20 feb · 30 min
Episode 64: Remembering who you are before the noise with Jo Mac
There’s a particular kind of founder who looks confident from the outside.
She’s capable. Established. Often admired.
And yet, underneath it, there’s a quiet pressure to look a certain way, to perform a certain kind of success, to package herself into something more palatable.
In this episode, I’m joined by Jo Mac, founder of the Divalign community, for a conversation that moves beyond wellness as aesthetics, and into wellness as self-worth.
Jo shares her journey into coaching and why her work isn’t about “fixing” women. It’s about helping them remember who they were before the noise.
There’s something powerful about a founder who builds from lived experience rather than trend.
If you’re a founder who has done the work, internally and professionally, but still feels the pull of external expectation…
This conversation will feel like a quiet exhale.
Because authority doesn’t come from appearance.
It comes from alignment.
NOTES:
You can find out more about Jo and Divalign here.