
← Happy to Help | A Customer Support Podcast11 nov 2025 · 1 h 07 min
Turning Customers into Superfans with Brittany Hodak
Turning Customers into Superfans with Brittany Hodak
Send us Fan Mail How do you turn everyday customers into passionate advocates for your brand? Brittany Hodak breaks down her SUPER Model for customer experience, shares her famous 5 A’s of an effective apology, and explains why apathy is the biggest threat to your business. What You’ll Learn: Why you want customers to become superfansHow customer apathy is the real risk to your businessOne bad touchpoint can cost years of revenueBrittany's SUPER Model CX playbookWhy the Platinum Rule is much ...