Maximising eating quality and profitability in sheep with David Packer

This episode comes from our Productivity & Profitability podcast, produced in partnership with Meat & Livestock Australia. How do you breed a lamb that consistently delivers a better eating experience? For decades, sheep producers have been selecting for traits they could easily measure, including growth, fertility and lean meat yield. But eating quality has remained far more difficult to quantify, despite being one of the biggest drivers of consumer satisfaction and long-term demand....