#152 - Bootstrapping to $100M in California Cannabis with Big Oil Co.’s John LaFata

While most operators treat California as an impossible market, Big Oil Co. is scaling past $26M in revenue and setting its sights on $100M—completely bootstrapped. In this episode of High Spirits, hosts Ben Larson and AnnaRae Grabstein sit down with John LaFata, CEO and co-founder of Big Oil Co. (parent company of Bear Labs). John pulls back the curtain on processing 16,000+ pounds of biomass monthly, navigating customer concentration risks, and building an operational fortress in the world’s...