Humans of Martech

← Humans of Martech8 sept · 56 min

236: What AI replaces in data work and when not to reach for it, with Julie Beynon

236: What AI replaces in data work and when not to reach for it, with Julie Beynon8 sept56 min

What's up everyone, today we have the pleasure of sitting down with Julie Beynon, Head of Analytics at Augment Code.

(00:00) - Intro

(01:07) - In This Episode

(04:13) - Breaking Into Data Without A Computer Science Background

(06:05) - Why AI Made Building Cheap But Maintenance Expensive

(09:25) - How To Push Back On AI Projects Without Killing Momentum

(12:28) - Building AI Agents That Multiply A Two Person Data Team

(16:29) - When Not To Reach For AI At Work

(22:23) - Running A Lean Data Team As A Force Multiplier

(27:28) - The Spreadsheet Test For Keeping Your Data Stack Simple

(31:49) - How To Prove The Value Of Invisible Data Work

(39:14) - Why Data Analytics Is Becoming GTM Operations