Decision Engine Optimization Case Study: How Soft Surfaces Won a £572,000 Sports Pitch Contract Through AEO

Decision Engine Optimization Case Study: How Soft Surfaces Won a £572,000 Sports Pitch Contract Through AEO7 sept14 min

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James Dooley and Kasra Dash break down how a Decision Engine Optimization strategy helped a sports surfacing company win a £572,000 3G football pitch contract when ChatGPT recommended them at the point of decision.