Nike's not just doing it

In Nike’s earnings report this week, the brand said it may begin shrinking its operations and laying off workers. It’s been losing market share for a while now. We look at what went wrong in the last decade. Also in this episode: the government-funded EV discounts that still remain, the business of affiliate links, and a former business owner’s mini retirement during fatherhood.

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Read the stories in today’s episode:

An unsettling economic pictureCan Nike get its mojo back?A year after federal EV tax credits ended, a patchwork of state EV incentives remainsHere, take my link! The rise of affiliate linksHow becoming a dad brought this outdoorsman full-circle