639: How To Post Content When You're Scared Of Being Judged

<p><strong>Want to scale your creative business? Watch my free 20-minute scaling roadmap here:</strong> <a href="https://tools.laurahiggins.com/the-system" target="_blank" rel="noopener noreferrer">https://tools.laurahiggins.com/the-system</a></p><p> </p><p>Ever written a caption, stared at it for 20 minutes, then deleted the whole thing? I once cleaned out a junk drawer that did not need cleaning just to avoid filming a 20-second video of my own face. You already know the strategy. This episode is about the thing sitting underneath it that stops you hitting post, and why more strategy won&#39;t fix it.</p><p><br></p><ul><li>What one of my members said posting content feels like in her body (the whole Zoom lost it)</li><li>The magnet rule, and why trying to be liked by everyone turns your content into vanilla mush</li><li>Why I gave my ideal client a name, and the one question I ask her every time I sit down to create</li><li>The two-word swap that stops your teaching content sounding preachy</li><li>A Cornell study, an embarrassing T-shirt, and why it should make you a lot braver about posting</li><li>The only metric I want you grading your content on right now</li></ul><p><br></p>