
← Onramp Bitcoin Media26 sept · 1 h 41 min
Building Swan: What Bitcoin Needs to Scale 10x | Brandon Quittem
<p>Brandon Quittem helped build Swan from a Bitcoin gifting app into a full service firm, and he thinks custody is the piece Bitcoin still needs before it grows 10x. Cam Stromme sits down with him on meetups, DCA, multisig and protecting your Bitcoin as if it were already worth ten times more.</p><p><br></p><p>Guest: Brandon Quittem, VP of Client Experience at Swan Bitcoin and founder of the Minneapolis Bitcoin meetup. https://x.com/Bquittem</p><p><br></p><p>BOOK A CONSULTATION</p><p>Holding Bitcoin for decades raises two questions: who protects it, and how it reaches your family. Onramp answers both. Three institutions protect it, and no single one can lose it, move it, or use it. Inheritance built in. Insured through Lloyd's of London. Speak with our team to see if it fits.</p><p>👉 https://go.onrampbitcoin.com/consult-fp-pod</p><p><br></p><p>GET ON THE LIST</p><p>Our research, event invites, and the week's Bitcoin news in one free email.</p><p>📩 https://go.onrampbitcoin.com/research-fp-pod</p><p><br></p><p>ABOUT THIS EPISODE</p><p>Brandon Quittem joined Swan as an advisor in 2019, came up through marketing and now runs client experience, so he has watched Bitcoin adoption from the first sales call to the recovery call. He tells Cam how Swan began as a gifting platform until users hacked it into a weekly DCA, why the company hired for content first, and why a steady buy is still the best guardrail against our own psychology. The second half turns to custody. Brandon makes the honest case against collaborative multisig before he makes the case for it, and explains why he sees it as the middle ground most holders will actually use. They cover the physical threat to holders, why withdrawal delays add real friction for criminals, Swan's RBX path out of GBTC, and why an inheritance plan needs legal title as well as access to the keys.</p><p><br></p><p>CHAPTERS</p><p>00:00 - Building Swan with Brandon Quittem</p><p>02:18 - From altcoins to Bitcoin only</p><p>07:53 - Starting a Bitcoin meetup people come back to</p><p>17:34 - Swan started as a Bitcoin gifting app</p><p>20:56 - Why Swan led with education</p><p>31:09 - Why DCA became the core product</p><p>41:05 - Seven years across every team at Swan</p><p>51:40 - Should you work at a Bitcoin company?</p><p>57:42 - Swan's custody journey</p><p>1:01:58 - The honest case for and against multisig</p><p>1:07:16 - What custody has to look like to scale</p><p>1:09:25 - Protect your Bitcoin like it