Own Your Business

← Own Your Businesshace 5 días · 54 min

How Gen Z Buys with Wed Vibes Media

How Gen Z Buys with Wed Vibes Mediahace 5 días54 min

<p>Your next couple has studied your work, your website, and your Instagram before you ever know they exist. Will they find enough to reach out?</p><p>Daria Neretina started as a wedding planner in Russia 18 years ago and built Wed Vibes Media to give wedding creatives a bigger voice. Alina Krupenina brings a career in consumer marketing for brands like Nutella and Nescafé. In this episode, Sam, Daria, and Alina break down how Gen Z couples research and choose their vendors, and what wedding pros need to show on social media to make the shortlist.</p><p><strong>You&#39;ll learn:</strong></p><ul><li><p>Why Gen Z couples treat their wedding as an identity purchase</p></li><li><p>How to turn a finished wedding into a story people will watch</p></li><li><p>What to share about yourself, and what to leave out</p></li><li><p>The two posts every wedding pro should publish first</p></li></ul><p></p>