Performance Marketing Spotlight

← Performance Marketing Spotlight8 jul · 22 min

Ep. 65 | Dario Markovic (Eric Javits): Scaling a Heritage Fashion Brand with AI, Meta & Modern Performance Marketing

Ep. 65 | Dario Markovic (Eric Javits): Scaling a Heritage Fashion Brand with AI, Meta & Modern Performance Marketing8 jul22 min

Send us Fan Mail In this episode of Performance Marketing Spotlight, Dario Markovic, CEO of Eric Javits, joins Marshall to discuss how he's transforming a decades-old luxury fashion brand through performance marketing, AI, and digital innovation. Dario shares his unconventional path from finance to entrepreneurship before taking the helm at Eric Javits during the height of the pandemic, where he helped shift the business from a wholesale-focused brand to a thriving ecommerce operation. He exp...