Jim Kwik: How to Train Your Brain and Improve Your Memory

What if your memory isn’t bad — it’s just untrained?

In this episode, Kate and Jeremy sit down with world-renowned brain coach and memory expert Jim Kwik to break down how we can train our brains to learn faster, remember more, focus better, and stay mentally sharp.

Jim shares how a childhood brain injury and years of struggling in school led him to dedicate his life to understanding how the brain learns. He explains why intelligence isn’t fixed, the strategies that can make learning easier, and the techniques he uses to remember hundreds of names.

They also dive into why multitasking is hurting your focus, the best way to take a “brain break,” how your morning routine can shape the rest of your day, and why reaching for your phone first thing might be working against you.

Jim also shares his approach to raising curious, confident kids, why movement and social connection are essential for long-term brain health, and the daily practices he believes can help all of us build a stronger mind.

In this episode:

Why there’s no such thing as a “bad memory”

Jim’s BEFAST framework for learning faster

How to remember anyone’s name

Why multitasking is actually task-switching

The best way to structure study and work sessions

Why you shouldn’t check your phone first thing in the morning