
← Semi Doped24 sept · 21 min
Qualcomm's Durga Malladi: HBC vs HBM, Dragonfly AI 250, and Winning on TCO
Qualcomm's Durga Malladi: HBC vs HBM, Dragonfly AI 250, and Winning on TCO
Qualcomm re-entered the data center inference market late — competitive GPUs, XPUs, and custom accelerators are already out there. Durga Malladi (EVP/GM, Technology Planning, Edge & Data Center) explains why they didn't build another me-too accelerator and instead placed a differentiating technical bet: High Bandwidth Compute (HBC). The difference between HBC and HBM: HBM is stacked DRAM that shuttles data across wide buses to a separate accelerator — very high bandwidth, but expensive an...