Quibi: celebrity endorsements weren't enough | Sidebean

Quibi: celebrity endorsements weren't enough

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What do you need to compete with Youtube or Instagram, in the market of casual video streaming, and at the same time compete with Netflix or HBO, in producing premium series and movies?

Well, let's say you will need at the very least two things. First, money. A lot of it. And then maybe something unique, something that truly stands out.

Quibi is the video streaming app that went just for that earlier this year, and it has been struggling to claim a place on the market. Yes, the money part they had. But the unique-factor, which they also claim to have, let's say it's very debatable.

We will talk about Quibi in this Company Forensics and determine if this high-profile startup is as doomed as it looks to be.

#startups #Slidebean #Quibi

0:00 - Intro

1:11 - Quibi: dumbest thing to ever cost a billion dollars