Career Pathways That Keep Members Engaged for the Long Haul

<p>In this episode of <em>The Association Insights Podcast powered by OnWrd &amp; UpWrd</em>, we continue our special fall series with <strong>Highland</strong> exploring how associations can better attract, engage and retain younger professionals.</p><p>Host <strong>Colleen Gallagher</strong> and special co-host <strong>David Whited, Principal of Research &amp; Strategy at Highland</strong>, sit down with <strong>Sid Bhatnagar, CEO of the American Society for Quality (ASQ)</strong>, to explore how associations can become career-long resources for their members.</p><p>🎧 If your association is rethinking how it supports members throughout their careers, this conversation is for you.</p><p><strong>Key Highlights:</strong></p><p><strong>Beyond Transactional Member Value:</strong> How associations can become more integrated into members’ career journeys rather than simply offering individual programs and resources.</p><p><strong>Career Paths Aren’t Always Linear:</strong> How ASQ is helping professionals navigate changing roles, transferable skills and different routes through the quality profession.</p><p><strong>Engaging Younger Professionals:</strong> Why personalization, technology and understanding different career goals are increasingly important to the member experience.</p><p><strong>Community and Career Connection:</strong> How mentoring, career resources and stronger use of member data can help associations connect people with the right support at the right time.</p><p><strong>Start Somewhere:</strong> Why associations shouldn’t wait for the perfect solution—and how taking action, learning and adapting can create meaningful member value.</p><p>🎧 <em>Tune in</em> for a practical conversation about career pathing, personalization and becoming a more meaningful part of members’ careers.</p><p><strong>Resources:</strong></p><p>🌐 <strong>Learn more about Highland:</strong><a href="http://www.highlandsolutions.com"> <u>www.highlandsolutions.com</u></a>📊 <strong>Take the Young Professional Membership Index:</strong><a href="https://www.highlandsolutions.com/member-index/sign-up"> <u>https://www.highlandsolutions.com/member-index/sign-up</u></a></p><p><strong>Stay Connected:</strong></p><ul><li><p><strong>Stay Connected: </strong>Subscribe to The Association Insights podcast on <a href="https://open.spotify.com/show/5dhc49SHcWAAm9wbVFcGAD"><u>Spotify</u></a>, <a href="https://podcasts.apple.com/us/podcast/the-association-100-podcast/id1739260875"><u>Appl