Only Have 3 Hours to Market Your Doula Business? Do This

Only Have 3 Hours to Market Your Doula Business? Do This

If you only had three hours a week to market your doula business, what should you do with them?

Should you batch 50 Instagram Reels? Post three times a day? Try to educate every pregnant person in your community about why they need a doula?

My answer is easy: work on your SEO.

In this episode, I'm explaining why search engine optimization, and now AI search optimization, is the number-one marketing strategy I recommend for doulas who are short on time and energy.

When your website ranks well on Google and your business appears in recommendations from ChatGPT and other AI tools, you can get your services in front of families who are already searching for a doula.

That means you don't have to work as hard to educate, convince or persuade them. You simply need to show up, look professional and help them decide whether you're the right doula for their family.

In this episode, I'm talking about:

Why SEO is the best use of your limited marketing time

What I would prioritize if I had only three hours a week

Why attracting people already searching for a doula requires less energy

How strong SEO can reduce your dependence on social media