The Father of Green Building Returns: David Gottfried on Regen360 and the Operating System for a Regenerative Earth

✅ The Green Impact Report Quick take: David Gottfried co-founded USGBC, wrote the first white paper proposing a US rating system, and lit the fuse on what became LEED. Now, 30+ years and 30 billion square feet later, he's back with a bigger question: if we can green every building on Earth and still miss the climate targets, what have we forgotten? 👨‍🎓 Meet Your Fellow Sustainability Champion David Gottfried is the Founder & CEO of Regen360, where he serves as a strategic advisor to leading organizations across manufacturing, software, and Green Building. He spent the two decades before that running Regenerative Ventures and its RegenNetwork, advising hundreds of organizations on sustainable building strategy. He began his career as a real estate developer and contractor. Gottfried hosts the Regen360 Podcast (80+ episodes) and wrote the bestselling Explosion Green, winner of the Independent Book Awards Grand Prize. His next book, Regen360: An Operating System for a Regenerative Earth, publishes October 2026. Preorder here. His prior residence was a LEED Platinum home recognized as the highest-rated in the world. He holds a degree in Engineering and Resource Management from Stanford, where he lectures regularly. His honors include WorldGBC's Global Green Building Entrepreneurship Award, USGBC's Leadership Award, the Net Zero Trailblazer Award, and the USGBC Northern California Chapter "Super Hero" Award (now presented in his name). He's a Green Industry Hall of Fame inductee and a Purpose Economy 100 honoree. Outside of the office: he's a father, painter (see his work here), martial artist, fly fisherman, and cyclist, a five-time finisher of the Death Ride. He lives in the East Bay Area of Northern California. But here's what sets this episode apart: David's business card reads "Father of the Green Building Movement," and the title is earned. He co-founded USGBC in 1993 with Mike Italiano and Rick Fedrizzi, having already drafted the first Green Building Standard under his ASTM subcommittee in 1990–91 (the categories that became LEED). He was USGBC's first CEO, funded its early losses himself, and founded a second nonprofit, World Green Building Council, in 2002. Today LEED certification exists in 181 countries and WorldGBC counts 85 Green Building Councils worldwide. If you've built a career around LEED, this is the man who built the room you're standing in. 🌱 Breaking Ground on Better Building In this episode, David traces the arc from founding a movem