The Marketer's Exit

← The Marketer's Exit23 sept · 38 min

Dave Gerhardt on Almost Shutting Down Exit Five and the 3-Line Email That Saved It (Ep. 32)

Dave Gerhardt on Almost Shutting Down Exit Five and the 3-Line Email That Saved It (Ep. 32)23 sept38 min

<p>Dave Gerhardt thought he was burnt out on B2B marketing. He was actually just burnt out on being alone. He had close to $1M a year, a community, a newsletter, a podcast, and nobody to complain to when something went wrong. This episode, live at the Exit Five event in Stormont, is the most candid version of that story he has probably told.0:00 – Intro4:21 – Why the Drift return did not work and why being a disruptor to the existing team was not sustainable6:54 – Solo consulting, $10K a month from a few companies, and why it felt like the answer7:01 – DGMG to Exit Five: Patreon, Facebook group, flagship sponsors, and almost $1M solo9:14 – Dharmesh as an OG Facebook member and the naming advice Dave took seriously13:38 – Moving the community off Facebook, losing $30K a month, and doing it anyway15:44 – Burning out and nearly walking away to start something completely different16:22 – The email to Dan, the offer structure, and what happened when Dan saw the numbers19:16 – Realizing he was burnt out on being alone, not on the work21:21 – Building a team of nine and landing close to $5M with no outside capital22:19 – What the creator plus operator model actually looks like day to day30:13 – Momentum creates clarity and why waiting until you are ready is the wrong move#B2BMarketing #CreatorEconomy #FreelanceMarketingConnect with the hosts:- Tim Davidson – <a href="https://linkedin.com/in/tadavidson41" target="_blank" rel="noopener noreferer">https://linkedin.com/in/tadavidson41</a>- Tas Bober – <a href="https://linkedin.com/in/tasbober" target="_blank" rel="noopener noreferer">https://linkedin.com/in/tasbober</a>- The Marketer&#39;s Exit – <a href="https://themarketersexit.com" target="_blank" rel="noopener noreferer">https://themarketersexit.com</a>Guest Speaker: - Dave Gerhardt – <a href="https://linkedin.com/in/davegerhardt/" target="_blank" rel="noopener noreferer">https://linkedin.com/in/davegerhardt/</a></p>