113. 5 Juicy Things Your Instagram Bio Needs to Turn Followers Into Inquiries

Your Instagram bio has 150 characters to make the right mother think: Oh shit. She’s for me. And most doulas are wasting them. Not because their bios are “bad.” They’re professional. They list the certifications, the services, the location, maybe throw in a cute emoji and point to the link below. But they could belong to literally 100 other doulas. In this episode, I’m breaking down what actually makes an Instagram bio stop the right woman, build trust quickly, and move her toward becoming a ...