The Warm Up with Kelsey McCormick

← The Warm Up with Kelsey McCormick1 jul · 53 min

Grow Your Invested Community with Xanthe Appleyard

Grow Your Invested Community with Xanthe Appleyard1 jul53 min

<p>If your content feels like it should be working (but it’s not), it might not be your offer … it might be the way you’re building trust.</p><p><br></p><p>In this episode of <strong>The Warm Up</strong>, I’m chatting with the social media queen <strong>Xanthe Appleyard</strong> about what it really looks like to lead online — and how to build an invested community that doesn’t just consume your content … it converts.</p><p><br></p><p>We talk dialogue-driven content, Stories + Threads as warm-up tools, why generic “tips” are falling flat, and the visibility moves that help you grow faster without relying on virality.</p><p><br></p><p>Get Xanthe’s Freebie: https://ohsierracreative.myflodesk.com/content-themes</p><p><br></p><p>Unlock the power of Instagram Stories to transform your business with the Selling with Stories Workshop! Co-hosted by Kels from Coming Up Roses and Xanthe from Oh Sierra Creative: <a href="https://cominguproses.co/products/selling-with-stories" target="_blank" rel="ugc noopener noreferrer">https://cominguproses.co/products/selling-with-stories</a>  </p><p><br></p><p>Join Launch Your Own Way: <a href="https://cominguproses.co/lyow" target="_blank" rel="ugc noopener noreferrer">⁠⁠https://cominguproses.co/lyow⁠⁠</a></p><p><br></p><p>Get The Squig, my weekly newsletter: <a href="https://cominguproses.co/pages/the-squig">⁠https://cominguproses.co/pages/the-squig⁠</a></p><p><br></p><p>Ask your questions for the Q&amp;A Episodes 1800-WARM-UP: <a href="https://www.speakpipe.com/1800WARMUP" target="_blank" rel="ugc noopener noreferrer">⁠⁠https://www.speakpipe.com/1800WARMUP</a></p>