#551 Joe Downs: Can $150K Buy What $500K Does in Multifamily?

Joe Downs is a self-storage investor, developer, educator, and former residential real-estate investor, and we spoke about why he moved into a market where more than 70% of facilities are still owned by mom-and-pop operators. His turning point came when he discovered that the industry was far less institutional than he had assumed: “80% of the industry is mom and pop” at the time he entered around 2016. For Joe, that fragmentation meant opportunity—especially for investors frustrated by the r...