Anchored Leadership: For Business Owners Ready to Lead and Not Just Manage

← Anchored Leadership: For Business Owners Ready to Lead and Not Just Manage18 août · 52 min

91 - From Marketing to Vice President: Leading One of Canada's Largest Health Networks with Rochelle Hildebrand

91 - From Marketing to Vice President: Leading One of Canada's Largest Health Networks with Rochelle Hildebrand18 août52 min

Rochelle Hildebrand didn't come up through the clinical ranks, she came in through marketing and communications and now oversees five divisions as Vice President of EHN Guardians and Outpatient Services, part of a network that has grown from a handful of employees to over a thousand in just over a decade. Kari and Rochelle dig into why clinical excellence and business leadership are two different skill sets, how EHN built a diversified revenue model that keeps expanding access to care, and what it actually takes, as a leader and as a person, to stay grounded while helping run an organization at that scale.