85 - Building Business Development Systems That Actually Move the Needle with Kelly Kennedy

In this episode of Anchored Leadership, Kari Lotzien sits down with Kelly Kennedy, founder and CEO of Capital Business Development, host of The Business Development Podcast, creator of the Catalyst Club Community, and founder of the Business Development Mastery Coaching Program. With nearly two decades of experience in sales and business development, Kelly brings a grounded, practical perspective on what it really takes to grow a business with consistency and confidence.

Kari and Kelly explore why great service alone is not enough, how business owners can move past the discomfort of direct outreach, and why structure, follow-up, and community are essential pieces of sustainable growth.