290. Slow Down to Speed Up: The Real Cost of Bad Execution Ft Kevin Ertell

<p>This week&#39;s episode is about why most strategies fail at execution, and what leaders can do differently to actually get results.</p><p><br></p><p>Traci sits down with Kevin Ertell, a veteran executive and advisor with more than 30 years of experience leading transformations at brands like Nike, Tower Records, and Sur La Table.</p><p><br></p><p> As founder and CEO of Mistere Advisory, Kevin helps companies turn strategy into action, and he just published his first book, <em>The Strategy Trap: Why Companies Fail at Execution and How to Get It Right</em>, pulling together insights from over 60 operators across industries.</p><p><br></p><p><strong>In this episode:</strong></p><ul><li>Why up to 90% of strategies fail, and it&#39;s not the strategy itself</li><li>The &quot;slow down to speed up&quot; mindset that feels wrong to every Type A leader</li><li>Kevin&#39;s six C system for turning ideas into results</li><li>The isolation trap that quietly kills good strategies before they launch</li><li>Why jargon is sabotaging your rollout more than you think</li><li>The difference between empathy and curiosity, and why one moves teams further</li><li>What Kevin&#39;s book reveals after interviewing 60+ operators about what actually works</li><li>Where to find <em>The Strategy Trap</em> and Kevin&#39;s audiobook</li></ul><p><br></p><p><strong>Connect with Kevin Ertell:</strong><a href="https://www.linkedin.com/in/kevinertell/" target="_blank" rel="noopener noreferer"><strong> </strong>LinkedIn</a> | Book: <a href="https://a.co/d/00wgFLZn" target="_blank" rel="noopener noreferer"><em>The Strategy Trap: Why Companies Fail at Execution and How to Get It Right</em> </a>| <a href="https://www.mistereadvisory.com/" target="_blank" rel="noopener noreferer">Mistere Advisory</a></p><p><strong>Connect with Traci:</strong> <a href="https://linktr.ee/HRTraci">https://linktr.ee/HRTraci</a></p><p><strong>Disclaimer:</strong> Thoughts, opinions, and statements made on this podcast are not a reflection of the thoughts, opinions, and statements of the Company by whom Traci Chernoff is actively employed.</p><p><br></p><p><em>Please note that this episode may contain paid endorsements and advertisements for products or services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.</em></p><p><br></p>