Why Mike Sherman Started Zibra Before He Had a Product | Behind the Brushes Part 2

Zibra’s first breakout product was not a paintbrush. It was a universal package opener that sold 110,000 units in five weeks after Mike Sherman and a small group of former colleagues spent six months working nights and weekends on a company that still had no product. In Part 2 of Behind the Brushes, Mike and his daughter Brie trace Zibra from a virtual business model and an idea bank to television appearances, Home Depot shelves, and the Square, Round, and Triangle brushes that still anchor t...