Chicago Booth Review Podcast

← Chicago Booth Review Podcast7 oct. · 28 min

Why AI won't take over the sales department

Why AI won't take over the sales department7 oct.28 min

Selling to customers drives all companies, but it's very different for a startup versus a big established corporation. So what are those differences? Chicago Booth's Michael Alter talks to us about the sales process. When should an entrepreneur hand over the task of selling to a dedicated professional? When should you start to standardize sales techniques? And how is AI changing the sales process?