
← Children's Book Marketing Made Easy5 oct. · 32 min
28: She Sold 200+ Children’s Books BEFORE Launch Day (Here’s How)
In this episode of Children’s Book Marketing Made Easy, Harleigh sits down with her VIP coaching client and debut children's book author Meeshy Mac to break down the pre-launch strategy behind her first book, Pretend You're a Puppy. Before the book even officially launched, Meeshy shares how her Sponsor a Story campaign, pre-orders, Shopify website, launch team, and consistent social media strategy worked together to build momentum before launch. She also gets into her decision to manufacture a board book instead of using Amazon KDP, her experience going viral on social media, and what she's doing to keep that momentum going into launch day.
What You’ll Learn
How Meeshy generated 200+ sales before her first children's book officially launchedWhy Shopify is the primary sales platform for Pretend You're a PuppyHow she exceeded her goal of 100 sponsored books in the first week Why she's choosing NOT to run a major discount or free promotion during this launchWatch the Original YouTube Video
If you prefer a visual walkthrough, you can watch the original video here:
https://youtu.be/PzBucGT8yE0?si=WUZ87iRvvFTkdoEG
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