AI search is changing e-commerce forever

The way consumers search for products is fundamentally changing. Instead of the traditional, rigid six-word queries used on standard search engines, shoppers are now inputting detailed, 24-word "rambling" questions packed with context and use cases. In this episode of Conversations with MarTech, we sit down with Lucas Tieleman, co-founder of Opiversal, to explore the profound impact of AI search engines and large language models (LLMs) on online shopping. This conversation dives deep i...