Curation Conversations

← Curation Conversations17 sept. · 28 min

Standards, Curation and Advertising’s Agentic Evolution, with Anthony Katsur of IAB Tech Lab Part 2

Standards, Curation and Advertising’s Agentic Evolution, with Anthony Katsur of IAB Tech Lab Part 217 sept.28 min

<p>As agentic advertising moves rapidly from concept to reality, what does this mean for the industry?  </p><p>In Part 2 of this Curation Conversations episode, Tony Katsur, CEO of IAB Tech Lab, continues to share his thoughts on this major evolution taking place in digital advertising.  </p><p>The conversation focuses on addressing the complexity in digital advertising, how containerization is impacting digital advertising, what AI means for curation’s development and the implications for work and jobs. </p>