He Took ironSource to $11B. Here’s His $180M AI System for Scaling DTC| Omer Kaplan, Zyg

Before you spend more on ads, find out what's really capping your growth. Apply for a Growth Compass to unlock strategic clarity: https://eu1.hubs.ly/H0yFr2w0 Omer Kaplan, co-founder of ironSource, joins Loukas to share how he's bringing the data and prediction playbook from mobile games into DTC, building agentic infrastructure to handle the work Shopify still leaves founders to do themselves. We cover predicting LTV, the margins you need before scaling, defensibility, inventory, fundraisi...