
← Everything is Logistics8 oct. · 41 min
Why WhatsApp Is Still Doing Mexico TMS Work
Why WhatsApp Is Still Doing Mexico TMS Work
A Dallas-to-Atlanta model fails at the Mexico border for a simple reason: the trailer can stay loaded while the driver and truck change. One commercial conversation is not the same as one operating system. Matt Silver, Co-founder and CEO of Cargado, walks that relay and why so much coverage still lives in LinkedIn and WhatsApp. Those chats are not a shipment record that survives the handoff. If you are the buyer, the job is knowing which system actually owns carrier identity, rate, and custod...